Growing a Landscaping Business with Purpose with Peter Shaw | The Front Garden EP118

In this episode…

Chris Weiss is joined by Peter Shaw—founder and creative director of Ocean Road Landscaping and author of Soulscapes: Connecting Gardens to Landscapes, for an honest and insightful conversation about building a career, a business, and a life rooted in the coastal environment of Anglesea.

With over 30 years in the industry, Peter shares the evolution of Ocean Road Landscaping from a humble ute-based operation into a thriving design, construction, and maintenance business with nearly 30 staff. 

He opens up about the importance of designing gardens that belong to their place, leading with values, and finding harmony between work and life. 

From staff retention to cash flow forecasting, Peter offers practical advice for landscaping professionals looking to build a sustainable business.

Key takeaways:

• The value of creating gardens that are deeply connected to their environment
• How Peter and Simone grew Ocean Road Landscaping organically with a clear focus on values and community
• Why strong leadership and trusting your team are crucial for long-term business success
• Tips on setting sustainable hourly rates and maintaining financial forecasting
• The importance of listening to clients and building lasting relationships across design, construction, and maintenance
• The beauty and challenges of working in coastal and Otway landscapes
• Peter’s dream project, and what he might be doing if he weren’t landscaping 

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👁️‍🗨️ About Peter Shaw

• Website: www.orl.com.au
• Ocean Road Landscaping Video Gallery
• Facebook: Ocean Road Landscaping
• Instagram @oceanroadlandscaping
• LinkedIn: Peter Shaw

The Front Garden Podcast is proudly presented by Landscaping Victoria, and is brought to you by Project Landscape. Providing an exclusive opportunity for LV members to visually showcase their work. For more details, visit project landscape.com.au