From Paving to People: Building a Resilient Landscaping Business with Ashley Kellett | The Front Garden EP133

In this episode…

Ashley Kellett from Global Landscapes chats with Adam about learning through mistakes, quoting with clarity, choosing the right materials for site and climate, balancing family life with work, and mentoring the next generation. 

From shale in Wonga Park to sand in Bayside, granite vs bluestone, and why limestone’s having a moment, this episode digs into the practical decisions that protect margins and reputation.

Key takeaways:

• Ashley’s journey from apprentice to owner (and why he stayed small on purpose).
• Quoting with transparency: breaking down costs without losing the job.
• Site realities: shifting specs for hard rock, sand, frost and coastal air.
• Materials that last: granite love, bluestone fatigue, limestone rising.
• Design-to-build workflow: quick sketches → outsourced 3D for client clarity.
• Subbie model + ex-apprentices: scaling without over-hiring.
• Handling tricky clients
• Hiring apprentices: what signals to look for (and why sport/teamwork still matters).
• LV wins: marketing masterclass takeaways and a job board lead that paid off.
• What’s next: less on the knees, more management, and maybe pools. 

Enjoyed this episode? Then you’ll love a Landscaping Victoria Membership! Get practical PD, industry nights, job leads, and a trusted community that helps you price with confidence, hire well and grow sustainably. If you’re ready to level up, explore LV membership and plug into tools, training and real-world referrals.

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👁️‍🗨️ About Ashley Kellett

Website: www.globalandscapes.com.au

Facebook: Global Landscapes

Instagram: @global.landscapes.design

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